Skip to main content
All CollectionsFurther learning and Student CRM TrainingPast Webinars
Webinar: From Touchpoint to Tipping Point: Content that Compels
Webinar: From Touchpoint to Tipping Point: Content that Compels

How to Transform Passive Interactions into Dynamic Enrolment Drivers

Steph Stevens avatar
Written by Steph Stevens
Updated over a year ago

Watch as Dom and Andy discuss the tipping point for driving actions with Touchpoints in this 30 minute video

In this Webinar:

  • Drive Engagement and Action: Learn how each touchpoint can drive engagement and catalyse actions from applicants.

  • Touchpoints Defined: Dive deep into the nature and types of touchpoints such as targeted interactions, nurturing relationships, and relevance & timing, among others.

  • Applicant Stats: Gain valuable insights into key statistics that help you gauge applicant engagement levels.

  • Relevance, Tone, and Timing: Learn how to optimise your communications based on an applicant's status. Get tips on how to adopt the right tone and timing for maximising engagement.

  • Does ChatGPT Help or Hinder?: Explore the role of ChatGPT in touchpoint management. Learn how to use layered prompts for effective engagement.

  • Best Practice: Discover the 'best practices' for creating touchpoint descriptions and how to experiment with Chat GPT to achieve your enrolment goals

Did this answer your question?