Student CRM is a modular system comprising many apps. Each of these has a short-hand reference called a Shortcode, which is listed in brackets.
Core Apps
There are core apps that are central to the way Student CRM operates. These are:
Birthdays (BDY) for wishing your students a good day
Checklists (CHK) to aid your planning
Campaign Manager (CPM) for creating Super Segments and Campaigns
Comms Centre (COM) to see the impact of your ad-hocs
Courses & Subjects (CRS) for your course lists for each level of study
Data Manager (DMN) for importing data via CSV files
Data Packs (DTP) to manage which packs you have available for your BI Tools
Document Library (DOC) for managing shared documents via short links
Faculties (FAC) for setting up faculties and departments
Privacy Centre (PRV) to help manage privacy topics and consents
Regions (REG) for managing enquiries and applications by region
Student Database (SDB) for recording the student's details
Template Builder (TPB) to help create reusable email templates
Users (USR) for managing user access and permissions
Web Form Builder (WFB) to control your web forms' appearance and behaviour
Subscription Apps
There are also subscription apps which can enhance Student CRM and tailor it to your uses. These are:
Agent Manager (AGM) for keeping track of overseas agencies and their agents
Applicant Open Days (AOD) for organising open days specific to students who have applied for a course
Applications (APS) for managing incoming student applications
Automations Manager (AMM) to manage how the platform performs automatic actions for you, such as tagging students.
Calendar (CAL) for keeping track of events
Contact Manager (CTM) for organising non-student contacts
Enquiries (ENQ) for dealing with student enquiries
Event Manager (EVM) for organising events not linked to open days, such as professional events
Knowledgebase (KLB) for sharing best practices or FAQs with students or colleagues
Mobile Event Capture (MEC) works with Mobile Event Pad to gather student data at UCAS fairs
Pre-Applicant Open Days (POD) for organising open days for student's who've not yet applied to the institution
Prospectus Requests (PRQ) for sending out prospectuses to students
Rapid Response (RAP) for responding quickly to student enquiries
Surveys (SRV) for finding out what students think of things
Other Tools
These are things that work in the background of Student CRM.
Workflows and Touchpoints (WK/TP) for automated communications
Grab for ad hoc communications
Mobile Apps
Mobile Event Pad (MEP) for iOS, a mobile app for gathering initial data on students at UCAS fairs;
Event Day Scanner (EDS) for iOS and Android, for booking-in visitors at your events
Related
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