Do you have a clear idea of how many students you need at the top of your funnel to achieve your goals this year? With this report, you can figure it out with just one click. (It's 25 in this example.)
When prospective students fill out a Student CRM web form, they enter the top of the Student Recruitment Funnel, making themselves known to you. The Student CRM then assists you in guiding each student towards enrolment using a combination of automated and user-initiated communications.
The four stages of the funnel are Interested, Engaged, Applied, and Accepted.
In the Interested stage, your aim is to attract a high volume of prospective enquiries and information requests.
In the Engaged stage, you encourage potential students to attend on-campus events and promote their participation.
In the Applied stage, the prospects apply, and you can make them an offer.
Finally, in the Accepted stage, your conversion activities help offer-holders select your university.
The Pulse - Recruitment Funnel is a valuable tool for UK universities as it enables you to track the progress of potential students through four stages, from enquiry to enrolment. By comparing current progress with the previous year/month for both the Academic Year and Calendar Year, you can assess whether you are ahead or behind.
The Recruitment Funnel Report also helps universities determine how many students they need at the top of the funnel to achieve their targets, with just one click. This tool guides universities in attracting, engaging, and ultimately converting prospective students, ensuring they make an informed decision to enrol in the institution.
Q. How much does it cost?
A. Pulse is included in your subscriptions, at no extra charge.
Q. The Rolodex looks like there are more reports, are there?
A. Yes, well spotted, over time we will ship more free reports in this Performance tab you can Rolodex through.