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All about Courses & Subjects

Keep your course information accurate and consistent across Student CRM.

Written by Laura Montgomery-Hurrell

Courses & Subjects gives your establishment one central place to manage the course and subject information used throughout the Platform.

Instead of maintaining separate course lists for different forms or recruitment activities, you can manage your information once and use it wherever students need to choose what they are interested in studying.

Why use Courses & Subjects?

Students do not always know exactly which course they want to study when they first get in touch.

Courses & Subjects lets you organise individual Courses into broader Subjects, helping students explore their interests before narrowing their choice down to a particular course.

When you use the Academic Block on your public-facing forms, students can be guided through choices such as:

  • Year of Entry

  • Level of Study

  • Campus

  • Subject

  • Course

  • Intake

This helps make sure students are shown choices that are relevant to them.

Keep your course data consistent

Courses & Subjects acts as a central source for your academic information.

When you update your Courses, those changes can be used across the different areas of the Platform that rely on course information. This helps reduce duplicated course lists and keeps the information presented to students consistent.

You can also manage Courses across different Years of Entry, so you can prepare future course lists while continuing to use your current ones.

Support more relevant communications

The course and subject information collected from students can also help you understand what they are interested in.

You can use this information when segmenting students and planning communications, allowing you to target groups based on information such as their Course, Subject or Level of Study.

Connect the recruitment journey

Course information is used throughout the student journey, from an early enquiry or event booking through to an application.

Using consistent Course information helps the Platform connect these interactions and gives your team useful context about what a student has shown an interest in before they apply.

See how your Courses are performing

Courses & Subjects also gives you tools to understand activity against individual Courses.

The Course Inspector brings together recruitment activity including Enquiries, Event Bookings and Applications, helping you see how interest in a Course develops through the recruitment journey.

How to access Courses & Subjects

  • If your establishment already uses Courses & Subjects, ask your User Admin to make sure you have the appropriate access.

  • If Courses & Subjects is not currently part of your Student CRM package, contact Customer Support to find out more.

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